Ideas, insights & Inspiration that drive recommendations.
By Victoria Szubinski I’m an executive assistant (and a realist). I love my job, but I realized a long time ago that the career path I’ve chosen doesn’t end with my name on the wall outside a room with a door that closes. I don’t hope that someday I’ll score a sweet office with a continue reading
By Ginny Brocker On Dec. 18, 2012, I received a text that began, “As you all know, Greg hasn’t been feeling well for the past few weeks…” Greg was my dad, and I, for one, did not know he hadn’t been feeling well; he hadn’t told me. The next 11 days were continue reading
By Rachel Kelley Ah, Pinterest. With about 25 million monthly unique visitors, we hope you’ve heard of this online gem. If not, kindly step out from under a rock, and visit Pinterest now to get pinning. For some background information on the site, refer to “Dos and Don’ts for Brands on Pinterest.” Pinterest is continue reading
Pinterest is one of the fastest-growing social media networks ever. It’s the third most popular social network in the U.S. in terms of traffic, according to consumer online behavior experts at Experian Hitwise. Pinterest has about 25 million monthly unique visitors. As more and more brands join Pinterest, it would be helpful for them to continue reading
by Emily Hannigan I was sick of the five lame recipes I had in my meal repertoire. My husband claimed he didn’t care that I was always making the same taco recipe but I am sure he was more than sick of “Taco Tuesdays.” Oh, who am I kidding? I had also proclaimed Thursday and continue reading
When we think of beauty, it seems unnatural that our minds instantly revert to the Internet. In my head, beauty is more tangible than the Internet, with millions of beauty products available at nearly any store you walk into. I can’t paint my nails through the computer screen, nor could I apply makeup. My beauty continue reading
More than ever, marketers are faced with the daunting challenge of matching the pace of evolving social media channels against the need for timely, relevant, and strategic analytics. Only through these analytics is it possible to fully understand how consumers not only interact with each other, but also interact directly with brands and competitors. And continue reading
Pinterest has ascended meteorically in the social-network space, launching in January 2010 and rising quickly to the third most-visited network behind Twitter and Facebook. With its focus on the highly visual, it appeals to those who love design, fashion, food and decorating. Since Pinterest makes it supremely easy to share content, users can recommend anything continue reading
With its seemingly endless supply of style, home improvement and cooking ideas, Pinterest is a haven for shoppers. For the social networking site’s users, there’s always a fresh way to put a room together, a new outfit, or a recipe to try. And for retailers, it’s a whole new world: Pinterest already beats Facebook for continue reading
“It’s all about transparency…and how you make it clear to consumers what’s going on behind the scenes,” explains Cmp.ly CEO Tom Chernaik. As a company that specializes in disclosure – and more importantly, compliance – Cmp.ly helps brands and agencies follow regulations in a social media-friendly format. “People had real challenges as to how they would continue reading
