Zócalo Group town square blog

Last week’s 3rd Annual Hispanicize Conference brought a flurry of activity and conversation to Miami, FL with hundreds of thought leaders, bloggers and brands gathered to share some of today’s hottest trends in Latino social media marketing.

Participating in the exciting lineup of speakers and after-hour events were Zócalo’s President/CEO, Paul M. Rand (@paulmrand) and Sr. VP/Group Account Director, Hugo Perez (@newzdude), bringing back with them some valuable reminders for marketers looking to engage this growing audience.

Wondering what you missed at the conference? We’ve recapped some of the key highlights below, but we’re eager to hear what your favorite moments and speakers were as well!